This morning the Swedish 2014 Olympic Jersey were unveiled (click here if you speak Swedish, here if you can’t), and while Nike still added their absolutely ridiculous glossy features to the jersey (I’m looking at you fake laces), the overall design is pretty nice. You know why it’s pretty nice? Because for once, they didn’t mess with the tradition […]
Nike. You’re drunk. Go home. Seeing the Russian and American 2014 Olympic jerseys side-by-side, there’s a few elements that make it painfully clear that Nike strong-armed the design process of all the jerseys to conform to some elements that they specifically wanted. For whatever reason, one of those things is fake laces: super-glossy criss-crossing (not Kriss-Krossing) […]
The Avalanche are not the NHL’s first foray into the Denver area. And MLB’s Rockies are not the first team in Denver to be called as such. In 1976, the Kansas City Scouts moved to Denver to become the Colorado Rockies, until 1982 when they moved again to New Jersey to become the Devils. For six years, […]
I remember the first time I saw the “H” in the Hartford Whalers logo. I think I was around 9 or 10 years old and it absolutely blew my mind. Just in case you still haven’t had the same Whalers epiphany, here you go. You’re welcome. As anyone who has read this blog knows, I’m a […]
This installment of the Worst to First Jerseys features the Calgary Flames, and part of this series is hosting posts on a blog of the team that’s being featured. This post was originally featured on the blog Flames Nation, which can be found by clicking here. And much thanks to Flames Nation for letting me guest-post. Any […]
The inaugural edition of the BTLNHL Vintage series looks at a team that most fans over a certain age didn’t know even existed. They have absolutely no legacy to speak of, no history of winning, no success with building a solid fan base, and seemingly no contribution to the NHL despite existing for 9 years, […]
I’m breaking with the mold a little bit for this final instalment of BTLNHL. If I just did a post for #2, everyone would know who placed #1 automatically, so that seems like no fun. And given we’re heading in the middle of the Stanley Cup Finals, a little more of a showdown mentality might […]
This is the third interview I’m done with designers of NHL logos, and while this logo is no longer being used, it’s still extremely well-known and well-recognized…for all the wrong reasons. The Buffalo Sabres’ logo from 2006-2010, which became known as the “Buffaslug”, was the work of Kris Bazen, an employee with Reebok at the […]
When I first started the BTLNHL countdown back in October, I didn’t think it would take the whole season and into the playoffs to get through every logo in the league, but real life and my regular work can get in the way sometimes. However, it all creates a nice bit of synergy with the […]
Of the four remaining logos, three of them have wings featured in them (Detroit, Philadelphia and St. Louis). Two of them have wheels (Boston and Detroit). I didn’t necessarily plan it that way, but I don’t think it’s by accident. You know what wings and wheels have in common? They imply movement, dynamism and speed, […]
