Tag Archives: Tampa Bay Lightning

The Good, The Bad and the Meh (2014 Edition)

Seeing as how the shins are about 10% up the human body, it’s accurate to say that we’re now shins-deep into the new 2014-15 NHL season. Sure, “shins-deep” is a little (if ever) used expression but it’s definitely more accurate. Knees-deep is too deep. Balls-deep is just uncouth for this site. We’re not in over our heads either. Not even close. […]

BTLNHL #22: Tampa Bay Lightning

Okay, so a design team walks into a meeting with a corporate client. They were hired to work on their logo and after a few months of sketches, consultations, failed concepts, back-and-forth deliberations with the client, they walked into the meeting charged, confident and armed with what they knew was a great logo that served […]